Client: The Posify Group
Project: e-book
The Posify Group is an Australian company working with business leaders and their teams to design, develop and deliver purpose-led strategies. Their coaching and consulting services blend human potential and behavioural science to empower organisations with practical ways to build the skills, strengths and values of their people. All with one aim – to tackle tomorrow’s economic, social and environmental challenges.
I was approached by the company’s director, the effervescent Mariane Power, to help them translate and structure a huge body of research from the SingularityUSummit Australia and distil it into an engaging story about change. What started as a white paper, soon turned into a beautiful piece of storytelling – an e-book ‘IMPACT: Into 2020 and Beyond’. I was thrilled to be a part of this project.
‘IMPACT: Into 2020 and Beyond’ ponders:
What will the future of work, education and leadership look like?
How might humans keep apace and maintain their relevance alongside the growth of exponential technologies?
How and why businesses around the world are shifting towards impact?
What are the mindset qualities that prepare people for meaningful social, environmental and governance action?
The qualities of effective leadership that will help people navigate the muddy waters of change?
How you can start your own impact journey today?
Impact Book Intro
In his 1948 book, The Wisdom of the Sands, French author Antoine de Saint-Exupéry writes about a man who wants to build a boat. How does he make it happen? Firstly, he gathers the most skilled craftsmen, but instead of giving them straightforward tasks and instructions, he instils in them a sense of purpose and a vision for the common good.“One man will weave the canvas; another will fell a tree by the light of his axe. Yet another will forge nails, and there will be others who observe the stars to learn how to navigate. And yet all will be as one. Building a boat isn’t about weaving canvas, forging nails, or reading the sky. If you want to build a ship, you don’t herd people together to collect wood and don’t assign them tasks and work, but rather teach them to long for the endless immensity of the sea. Create a community of love.”